Strategic Plan Example

5-Year Strategic Framework - Goals, Objectives & Implementation

Planning Horizon

5-Year Implementation Framework

Focus

Strategic Goal Setting & Execution

Format

Executive Summary Style

Audience

Leadership & Community

Strategic Plan Framework

A strategic plan complements comprehensive planning by providing a focused 5-year roadmap with specific goals, measurable objectives, and clear accountability. This example demonstrates the key components of an effective strategic plan:

Vision & Mission Framework

Community Vision Statement

A compelling vision of what the community aspires to become over the 5-year period. Example: "A thriving community that preserves its heritage while embracing strategic growth and opportunity."

Strategic Mission

The core purpose and approach. Example: "To make strategic investments in community development that attract talent and business while strengthening what makes us unique."

Sample Strategic Goals (5-Year Focus)

1

Economic Development

Position community as regional hub for sustainable business growth and attract quality employers

2

Infrastructure Investment

Modernize utilities, connectivity, and transportation to support growth and enhance quality of life

3

Community Character

Preserve and enhance what makes the community special while enabling thoughtful development

4

Talent Attraction & Retention

Create conditions that attract young professionals and families while retaining existing community members

5

Quality of Life

Enhance educational, recreational, and cultural opportunities that define community well-being

Implementation Approach

Measurable Objectives Per Goal

Each strategic goal has 2-3 specific, measurable objectives with success metrics and timelines

Action Items with Accountability

Specific actions assigned to responsible parties with deadlines, budgets, and progress tracking

Annual Review & Adjustment

Mechanism for annual review of progress, course correction, and adjustments based on changing conditions

Budget & Resource Allocation

Clear mapping of funding sources and resource allocation to support strategic initiatives

Communication & Engagement

Regular updates to community and stakeholders on progress, successes, and opportunities to engage

Why Strategic Plans Matter

While comprehensive plans provide the 20-year vision and framework, strategic plans translate that vision into specific 5-year actions that create momentum and results. A strong strategic plan:

  • Focuses leadership attention on highest-priority initiatives
  • Creates accountability and measurable progress
  • Guides budget allocation and resource decisions
  • Enables annual review and adaptive management
  • Communicates clear direction to community and investors

Strategic Plan for Wytheville

Wytheville's 5-year strategic plan would complement the comprehensive plan by providing specific, measurable goals and actions for the first 5 years of implementation. This creates momentum, focuses resources, and demonstrates leadership commitment to the community vision.

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