Strategic Plan Example
5-Year Strategic Framework - Goals, Objectives & Implementation
Planning Horizon
5-Year Implementation Framework
Focus
Strategic Goal Setting & Execution
Format
Executive Summary Style
Audience
Leadership & Community
Strategic Plan Framework
A strategic plan complements comprehensive planning by providing a focused 5-year roadmap with specific goals, measurable objectives, and clear accountability. This example demonstrates the key components of an effective strategic plan:
Vision & Mission Framework
Community Vision Statement
A compelling vision of what the community aspires to become over the 5-year period. Example: "A thriving community that preserves its heritage while embracing strategic growth and opportunity."
Strategic Mission
The core purpose and approach. Example: "To make strategic investments in community development that attract talent and business while strengthening what makes us unique."
Sample Strategic Goals (5-Year Focus)
Economic Development
Position community as regional hub for sustainable business growth and attract quality employers
Infrastructure Investment
Modernize utilities, connectivity, and transportation to support growth and enhance quality of life
Community Character
Preserve and enhance what makes the community special while enabling thoughtful development
Talent Attraction & Retention
Create conditions that attract young professionals and families while retaining existing community members
Quality of Life
Enhance educational, recreational, and cultural opportunities that define community well-being
Implementation Approach
✓Measurable Objectives Per Goal
Each strategic goal has 2-3 specific, measurable objectives with success metrics and timelines
✓Action Items with Accountability
Specific actions assigned to responsible parties with deadlines, budgets, and progress tracking
✓Annual Review & Adjustment
Mechanism for annual review of progress, course correction, and adjustments based on changing conditions
✓Budget & Resource Allocation
Clear mapping of funding sources and resource allocation to support strategic initiatives
✓Communication & Engagement
Regular updates to community and stakeholders on progress, successes, and opportunities to engage
Why Strategic Plans Matter
While comprehensive plans provide the 20-year vision and framework, strategic plans translate that vision into specific 5-year actions that create momentum and results. A strong strategic plan:
- •Focuses leadership attention on highest-priority initiatives
- •Creates accountability and measurable progress
- •Guides budget allocation and resource decisions
- •Enables annual review and adaptive management
- •Communicates clear direction to community and investors
Strategic Plan for Wytheville
Wytheville's 5-year strategic plan would complement the comprehensive plan by providing specific, measurable goals and actions for the first 5 years of implementation. This creates momentum, focuses resources, and demonstrates leadership commitment to the community vision.
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